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Marketing Director

Online Review Site
London
c. £100k + bonus + equity

Our client is a VC backed online review site. They support over 90 European manufacturers, retailers and publishers. As part of their strategy to evolve and grow as a business, they are looking to hire an outstanding individual with strong B2C experience to take on the role of Marketing Director.

The Role:

  • Product and proposition development, analysing and understanding the consumer to create prospect dialogues which meet their needs and ensure their repeat visits to the site.
  • Own the online and offline B2C marketing strategy
  • Develop the consumer loyalty programme, ensuring that this forms a rapidly growing revenue stream.
  • Build the brand. Significantly increase the awareness and demand amongst the target user communities
  • Design and manage effective online and offline processes and systems
  • Improve the quality of the organisation's marketing message. Manage agencies and external suppliers - where appropriate.
  • Full P&L responsibility for the marketing budget

The ideal candidate will have:

  • Significant and broad consumer marketing management experience from either an agency, consumer internet platform supplier, online retailer or service provider
  • A genuine interest and understanding of consumer behaviour.
  • Experience of working in an organisation developing a retail brand on the internet
  • Strong analytical skills and approach
  • Experience of building successful consumer brands through traditional and creative means
  • A successful track record of developing innovative and cost effective marketing campaigns in an entrepreneurial and fast moving environment
  • Be passionate & knowledgeable about web 2.0 and web best practises around areas like community and loyalty.
  • Have a 2.1 or above from a top ten UK university or equivalent

If you are interested in being considered for this position, please email a copy of your CV to response@renrec.com, quoting reference RR-863.

For details contact
response@renrec.com